If you are serious–I mean really serious– about quickly growing your online business, then what I am about to share with you will help you tremendously. You see, most people in home and service-based businesses are still doing it all wrong, and that is why they are failing.
They are using outdated marketing strategies and tactics that convey desperation and a lack of leverage.
That is a painful and ineffective way to grow a business. In this day and age, your online success boils down to one key factor: How well you understand search engine marketing. In particular, your success comes down to your ability to rank high on Google for keyword phrases that your prospects are typing in to find the help they need.
For instance, I just found out about 5 minutes ago that I am ranked on the first page of Google for a very competitive keyword phrase that gets over 1,000 searches per month. A lot of those people searching will come to my blog. The beauty is that they are very targeted prospects be
cause they are entering a keyword that is reflective of the exact service I can offer them.

How the heck do you get ranked on the first page in Google? My favorite strategies are:
1. content marketing–this includes blog and article marketing
2. social bookmarking
3. online video marketing
4. pay per click advertising
All of these are highly effective strategies. If you are on a tight budget, stick with the first 3 listed above. If you can afford to lose some dollars in the ‘testing’ phase, definitely do Google Adwords, as you can start generating leads for your business within minutes. Free strategies take time to work; you can’t expect overnight results (although this does often happen if you know what you’re doing).
Be sure to watch this video that gives you an example of a competitive keyword phrase I got ranked for within a few days
My advice–and this is something you REALLY want to listen to if you are serious– is to write one new article every day for the next 60 days and submit it to online article directories. You also need to learn how to do keyword research to figure out which phrases to target. You can visit my page on online article marketing if you need help with this. Be sure to watch the video there.
If you make a commitment to this process, you will just blow open the potential on your business. Did you know that about 1 million people per day are on the search engines trying to figure out how to make money online? Or that several hundred thousand are trying to find the right coach or consultant? You just can’t touch that kind of volume in your warm market.
You main marketing objective from this point on is to OWN VALUABLE REAL ESTATE ON GOOGLE. If the keyword phrase you are targeting is super-competitive (like 30 million competing websites), it will be hard to get on the first page of Google, but it is still possible. It depends on the steps you are taking to get ranked. In particular, you want to focus on getting as many one-way backlinks from authority sites as possible.
Just stay consistent in your efforts; that is how you will see results!
I will be offering a TON of free training on search engine marketing strategies over the next several weeks. Leave your name and email here if you want me to stay in touch and help you dominate the search engines.
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October 21st, 2009 at 2:37 pm
I would be very interested in learing more regarding the Search Engine marketing strategies.
October 21st, 2009 at 7:59 pm
Content SEO marketing is one key to dominating Google Page One. Your advice to encourage people to write often is right on track. When content is placed on the right off-site websites, they can dominate Google Page One for searches on their business name.
Business owners should not allow lead collectors to poach on their brand equity.
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